⚙️Friddy: How it Works
For Customers
Overview: Friddy lets customers use their well-known local payments to buy from previously inaccessible global merchants. Here’s how it works:
Situation: Gabriel lives in Brazil. He wants to buy a Canva subscription from the U.S. —but normally, they don’t accept Pix (the local Brazilian payment provider).
How It Works: With Friddy, Gabriel can pay for Canva using Pix. To a buyer like Gabriel, the payment process is as intuitive as paying Canva directly (in fact, it’s easier than paying with a credit card). The Friddy Network facilitates this transaction, using a Network Payment Affiliate (NPA).
For Network Payment Affiliates (NPA):
Overview: A Network Payment Affiliate (NPA) like Paula acts as a transaction facilitator between customers and merchants. Paula puts FLST in escrow (to be sent to merchants) and receives the customers’ local payments in their local currency. She is rewarded with FRID for participating in the transactions.
Situation: Paula is an NPA in Brazil with 1,000 FLST in her account. The customer (Gabriel), who is also in Brazil, wants to buy a Canva subscription.
Step 0: Paula gets FLST via major digital assets (BTC, ETH) or stablecoins (USDT, USDC) from either merchants or the Friddy Network.
Step 1: Paula gets picked by the Friddy recommendation engine because she is in Brazil and has sufficient FLST available for the transaction.
Step 2: She gets a notification asking if she wants to receive Gabriel’s 500 Realsprovide 100 FLST (equivalent to 500 Reals) for Gabriel’s Canva subscription. She accepts.
Step 3: Her 100 FLST are held in escrow while she awaits Gabriel’s payment on Pix.
Step 4: Once Gabriel’s payment comes through, Paula confirms receipt.
Step 5: Paula’s 100 FLST gets sent to Canva in the U.S.
Step 6: Paula now has 100 fewer FLST in her Friddy account and 500 Reals in her local bank account. She is also rewarded with FRID for facilitating the transaction.
Step 7: Paula awaits her next notification (or tops up her FLST in the meantime)*
*Note: This example explains what happens with a buy-side NPA. The sell-side NPA works the same way, just in reverse.
For Merchants:
Overview: Merchants work with both buy- and sell-side NPAs to complete a customer’s order.
Situation: Canva receives an order from a customer (Gabriel) for a subscription through the Friddy Network.
○ Step 1: Canva receives a purchase order from Gabriel through the Friddy Network.
○ Step 2: Canva waits for confirmation of the receipt of funds from the Brazilian NPA (Paula). Canva automatically receives 100 FLST.
○ Step 3: Canva approves the subscription for Gabriel.
○ Step 4: Canva passes on the 100 FLST with a sell-side NPA in the U.S.
○ Step 5: Canva receives their payment in USD.
For Investors/Crypto Traders:
Overview: Investors/Crypto Traders can purchase FRID, the utility token used across the Friddy ecosystem—primarily to incentivize participants for successful transactions. The token represents an interest in the Friddy Network and overall business.
FRID opportunities:
○ Interest in a revenue-generating operation whose tokenomics are tied to core business operations
○ FRID changes hands twice for every transaction (buy- and sell-side). With 77.4 million current credit card transactions per hour globally, if FRID were to capture even a small percentage of this market share, it would produce massive trading volumes.
○ Immense buy-side pressure and consistent token burning built into the tokenomics
○ Fixed supply of coins, never to be exceeded
Big picture overview
Gabriel wouldn’t be able to get a Canva subscription from the U.S., because his only payment method is Pix.
But with Friddy, he can pay through Pix. Thanks to the local NPA (Paula), who puts her FLST in escrow in exchange for Gabriel’s local currency, his money goes to her and her FLST goes to Canva.
Once Paula receives Pix transfer, she releases her FLST to Canva, who can pass it onto another FLST for payment in USD.
It’s seamless and simple for Gabriel. Paula is rewarded as an NPA with FRID. And Canva receives instant settlement, with no risk of chargebacks or fraud.
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